The Bezos Letters: 14 Principles to Grow Your Business Like Amazon by Steve Anderson

Author:Steve Anderson [Steve Anderson]
Language: eng
Format: epub
Publisher: Morgan James Publishing
Published: 2020-12-15T00:00:00+00:00

“Our battle against annoying wire ties and plastic clamshells rages on. An initiative that began five years ago with a simple idea that you shouldn’t have to risk bodily injury opening your new electronics or toys, has now grown to over 200,000 products, all available in easy-to-open, recyclable packaging designed to alleviate ‘wrap rage’ and help the planet by reducing packaging waste.

“We have over 2,000 manufacturers in our Frustration-Free Packaging program, including Fisher-Price, Mattel, Unilever, Belkin, Victorinox Swiss Army, Logitech, and many more. We’ve now shipped many millions of Frustration-Free items to 175 countries. We are also reducing waste for customers—eliminating 33 million pounds of excess packaging to date.

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